01 / DIAGNOSTIC
Practice Diagnostic
One location or practice
From $5,000 fixed fee
- 30 days, on-site and Zoom
- Written findings
- Prioritized 90-day action plan
OPERATOR-LED ADVISORY FOR OPTICAL & FRANCHISE BUSINESSES
Raise capture,
conversion and
store-level profit.
Work directly with Patrick Gibson, former Director of Stores & Operations at Pearle Vision and Executive Director of Stores at U.S. Vision & JCPenney Optical.
For independent optometry practices, multi-location optical groups, franchisors and multi-unit franchisees. Also serving premium beauty and jewelry retail.
A division of LuxeVista™ Brands LLC · Scottsdale, Arizona · Serving U.S. and international clients
RESULTS FROM PATRICK’S OPERATING CAREER
+30%Portfolio EBITDA growth, year over year
Pearle Vision · 10 franchise locations+12%Overall revenue growth
U.S. Vision & JCPenney Optical · national network+10%Sales growth, year over year
Fresh Wax Center · business advisor
Pearle Vision · 10 franchise locations+12%Overall revenue growth
U.S. Vision & JCPenney Optical · national network+10%Sales growth, year over year
Fresh Wax Center · business advisor
Résumé-reported career achievements; see context and sources below. These are not LuxeVista engagement results or promises of future performance.
Who we help
Optical & EyecareIndependent and multi-location practices: exam-to-optical handoffs, capture rate, average transaction, practice value before a sale.Franchise SystemsFranchisors and multi-unit franchisees: uneven unit performance, program adoption, field support that changes results.Premium RetailBeauty and jewelry locations: consultative selling, client follow-up, manager routines, store consistency.
THE FIRST STEP
The Performance Diagnostic
A fixed-fee, 30-day engagement. You know the price, the scope and the deliverable before you start.
When it fits
Locations perform unevenly. Optical capture or conversion is below where you want it. Growth is straining operations. Or you are preparing a practice or unit for sale and need consistent, owner-independent results.
What happens in 30 days
- Week 1: Leadership interview and review of your sales, staffing and operating reports.
- Weeks 2–3: On-site observation of the customer or patient journey, plus team and manager conversations.
- Week 4: Written findings, a prioritized 90-day action plan and a working session with your leaders.
Measures we review
- Optical capture rate
- Exam-to-purchase conversion
- Average transaction value
- Labor productivity
- Location profitability
- Customer retention
SAMPLE OUTPUT · FICTIONAL EXAMPLE
From observation to action
- Observation
- Patients leave the exam room without a clear handoff to an optician on busy days.
- Business implication
- Eyewear capture drops on the practice’s highest-volume days.
- Recommended action
- Assign a doctor-to-optician handoff script and a named optician per exam block; manager reviews daily.
- Measure to review
- Capture rate by day of week, reviewed weekly for 90 days.
This shows the format of a recommendation. It is not a client finding or a forecast.
ENGAGEMENTS & INVESTMENT
Clear scope.
Clear pricing.
Start with a Diagnostic. Continue only if the results justify it. Final fees are confirmed in a written proposal.
02 / DIAGNOSTIC
Multi-Site & Franchise Diagnostic
Multiple locations or a franchise system
From $10,000 fixed fee
- Up to 10 locations or a system sample
- Location comparison and field-support review
- Leadership working session
03 / ADVISORY
Ongoing Advisory
Monthly accountability after the Diagnostic
From $3,000 per month
- Monthly performance review
- Manager and field-leader coaching
- KPI tracking against the action plan
04 / FRACTIONAL
Fractional Operations Leader
VP Operations or COO capacity, part time
From $9,500 per month
- About 12 hours per week
- Owns agreed operating priorities
- 6-month minimum
Diagnostic payment plan
Pay 50% at signing and 50% at delivery of findings.
Advisory payment plan
Billed monthly in advance. Commit to 6 months and save 10% on the monthly rate.
Diagnostic credit
Half of your Diagnostic fee is credited toward advisory signed within 30 days of delivery.
Travel for on-site work is billed at cost. Workshops and team training are available at a day rate. Clinical, legal, tax and franchise-legal matters are outside our scope.
FREE · 5 QUESTIONS
Where could your business
perform more consistently?
Answer five questions about everyday operations. Get your priority areas and suggested next steps.
YOUR BUSINESS PERFORMANCE CHECK
Get your full priority report
Enter your details to see every recommended next step. Patrick receives a copy so he can follow up with ideas specific to your business.
We use your details only to send your results and follow up about your request. Privacy & inquiries.
This reflection is based only on your answers. It is not a business audit, industry benchmark, financial forecast, or a finding that you need consulting.
SELECTED CAREER RESULTS
Operating experience.
Measurable contributions.
Results reported from Patrick Gibson’s prior operating and advisory roles in optical, franchising and beauty retail.
01 / OPTICAL & FRANCHISING
Pearle Vision
Director of Stores & Operations · Apr 2017–Sep 2018
Led a portfolio of 10 franchise locations, strengthening manager capability, sales practices and operating accountability.
Result context & source [1]
Both measures are reported year over year. EBITDA growth measures change in earnings, not EBITDA margin.
Source: Patrick Gibson’s career résumé checked against résumé draft v2 on September 11, 2026, page 2. Career-reported results from the role shown; not independently audited.
02 / NATIONAL OPTICAL RETAIL
U.S. Vision & JCPenney Optical
Executive Director of Stores · Apr 2011–Dec 2015
Strengthened consultative selling, field execution and performance management across a national store network.
Result context & source [2]
The résumé reports these growth rates without a specific comparison period. They are not presented as annualized rates.
Source: Patrick Gibson’s career résumé checked against résumé draft v2 on September 11, 2026, page 3. Career-reported results from the role shown; not independently audited.
03 / BEAUTY RETAIL
Fresh Wax Center
Business Advisor · Role began May 2019
Advised the owner on commercial strategy, operating practices, marketing and expense management.
Result context & source [3]
The résumé reports 10% year-over-year sales growth; the specific comparison years are not stated.
Source: Patrick Gibson’s career résumé checked against résumé draft v2 on September 11, 2026, page 2. Career-reported results from the role shown; not independently audited.
Sources [1–3]: Patrick Gibson’s career résumé, pages 2–3, checked against résumé draft v2 on September 11, 2026. Bars show reported percentage growth on a shared 0–30% scale; measures and periods differ. These are career achievements, not results from LuxeVista Advisory Group engagements or promises of future performance.
ABOUT PATRICK
An operator,
not a theorist.
Patrick has run stores, field teams and franchise portfolios. His experience includes optical and franchise leadership at Pearle Vision, Luxottica and U.S. Vision, a business advisory role with Fresh Wax Center, and an executive role at 5-hour ENERGY / Living Essentials.
His optical advisory work includes merger-and-acquisition-related engagements in Dubai, London, Mexico and Puerto Rico.
Every engagement is led by Patrick personally. You work with the person who does the work.
HOW IT WORKS
From first call to first result.
Four steps. No open-ended commitment.
Discovery call
A complimentary 40-minute conversation about your business, the issue you want to fix and whether there is a fit.
Proposal within 48 hours
A written proposal with scope, deliverables, timing, fee and payment plan.
30-day Diagnostic
On-site and Zoom work, ending with written findings and a prioritized 90-day plan.
Your choice
Implement on your own, or continue with monthly advisory using your Diagnostic credit.
Book a Discovery Call ↗
Prefer email? Write to info@luxevistabrands.com.
FREQUENTLY ASKED QUESTIONS
Before we talk.
How much does an engagement cost?
Practice Diagnostics start at $5,000 and Multi-Site or Franchise Diagnostics at $10,000, both fixed fee. Ongoing advisory starts at $3,000 per month, and fractional operations leadership at $9,500 per month. Your proposal confirms the exact fee.
Do you offer a payment plan?
Yes. Diagnostics are paid 50% at signing and 50% at delivery. Advisory is billed monthly in advance, with 10% off the monthly rate for a 6-month commitment. Half of your Diagnostic fee is credited toward advisory signed within 30 days. Payments are made to LuxeVista Brands LLC D/B/A LuxeVista Advisory Group; invoices can be paid by PayPal, Venmo, Apple Pay or card where available.
Is my business the right fit?
The strongest fit is an owner or leadership team with a specific performance question—uneven locations, low capture or conversion, growth pressure or preparing for a sale—and the capacity to act on the findings.
Will I work directly with Patrick?
Yes. Patrick leads and delivers every engagement.
Do you work on-site or over Zoom?
Both. Most Diagnostics combine on-site observation with Zoom working sessions. U.S. and international clients are supported; travel is billed at cost.
How will we measure progress?
We agree on a starting point and a small set of measures—such as capture rate, conversion, average transaction, labor productivity or location profitability—and review them against the 90-day plan. Results are reviewed in context, not promised in advance.
Do you offer team training?
Yes. Workshops and team training, including the Workplace Conversations and Accountability program in English and Spanish, are available at a day rate or as part of an advisory engagement.
What is outside your scope?
LuxeVista focuses on business operations and commercial performance. Clinical care, legal, tax and franchise-legal matters require appropriately qualified professionals.
LET’S TALK
Tell us what you
want to improve.
Share your business type, the challenge you are seeing and the result you want. Book a complimentary 40-minute discovery call, or send a message and Patrick will reply by email.
info@luxevistabrands.com